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Digital IR Strategies

Investor email news alerts are part of a larger investor communication system meant to capture, collect, and manage your company’s pool of engaged investors.
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Investor Email News Alerts

Many capital market professionals and investors rely on your email news alerts to stay up-to-date on your company’s current events. Unfortunately, many news alert systems leak away your pool of engaged contacts and compromise essential relationships. read more
Investor Relations Website Design Guide | IR Website Best Practices
Investor Relations Website Design Guide 1024 576 Tom McMillan

Investor Relations Website Design Guide

The investor relations website (IR website) is your company’s flagship digital property for the capital markets. Your IR team’s ability to attract investors and other key professionals depends on it! read more
Investor Relations - News Releases
Getting Your News Release Right 1024 576 Tom McMillan

Getting Your News Release Right

A news release can be a powerful tool that informs and engages your audience, attracts positive coverage, and satisfies regulatory obligations. In the wrong hands, a news release can put an organization in hot water. Discover how we help companies avoid the common news release traps. read more
investor relations - newswires
Newswire History 1024 577 Tom McMillan

Newswire History

The origin of today’s commercial newswires is rooted in the invention of the first commercial telegraph in 1837 and the news agencies that sprang from this invention. Yet, it wouldn’t be until the 1950’s that newswires would emerge to make it easier for businesses and communications professionals to distribute their news broadly. read more